{"title":"Brand - It's Pure","description":"","products":[{"product_id":"its-pure-herbal-hair-colour-henna-red-100g","title":"It's Pure Herbal Hair Colour Henna Red 100g","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eIt's Pure Herbal Hair Colour Henna Red\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eis suitable for colouring medium blonde to medium brown hair, \u003cspan data-mce-fragment=\"1\"\u003eand is not suitable for grey or blonde hair. \u003c\/span\u003e At the same time it conditions your hair and increases volume and shine.\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eIt is recommended to perform a patch test first to establish the desired colour, as the colour depends on the hair type, existing hair colour and the amount of time the hair is exposed to the colour.\u003c\/span\u003e Please note that natural hair colours cannot lighten your hair. \u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eSkin Type:\u003c\/strong\u003e Sensitive\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eClassification:\u003c\/strong\u003e 100% Organic, Certified Organic, Vegan\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eIt's Pure Herbal Hair Colour\u003cspan\u003e \u003c\/span\u003epackaging contains:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003e1x\u003c\/span\u003e\u003cspan\u003e It's Pure Herbal Hair Colour\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003e1x Gloves\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003e1x Dye Cap\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003e1x Instruction manual\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDIRECTIONS FOR USE:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e Please follow the instructions inside the packaging.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eFULL INGREDIENTS:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eLawsonia Inermis (Henna) Powder.\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e100% Organic ingredients\u003c\/p\u003e","brand":"It's Pure","offers":[{"title":"Default Title","offer_id":56560741220678,"sku":"IP003","price":11.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/3639\/6870\/files\/Its-Pure-Herbal-Hair-Colour-Henna-Red.jpg?v=1778529873"},{"product_id":"its-pure-herbal-hair-colour-very-dark-brown-110g","title":"It's Pure Herbal Hair Colour Very Dark Brown 110g","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eIt's Pure Herbal Hair Colour Very Dark Brown\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eis suitable for darkening blonde to medium brown hair, or grey hair. At the same time it conditions your hair and increases volume and shine.\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eIt is recommended to perform a patch test first to establish the desired colour, as the colour depends on the hair type, existing hair colour and the amount of time the hair is exposed to the colour.\u003c\/span\u003e Please note that natural hair colours cannot lighten your hair. \u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eSkin Type:\u003c\/strong\u003e Sensitive\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan mce-data-marked=\"1\" data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eClassification:\u003c\/strong\u003e 100% Organic, Certified Organic, Vegan\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cspan mce-data-marked=\"1\" data-mce-fragment=\"1\"\u003e\u003cstrong\u003eIt's Pure Herbal Hair Colour packaging contains:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e1x It's Pure Herbal Hair Colour\u003cbr data-mce-fragment=\"1\"\u003e1x Gloves\u003cbr data-mce-fragment=\"1\"\u003e1x Dye Cap\u003cbr data-mce-fragment=\"1\"\u003e1x Instruction manual\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDIRECTIONS FOR USE:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e Please follow the instructions inside the packaging.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eFULL INGREDIENTS:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e Indigofera Tinctoria (Indigo) Powder, Lawsonia Inermis (Henna) Powder, \u003c\/span\u003eEmblica Officinalis (Amla) Powder, Azhadiracta Indica (Neem) Powder\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e100% Organic ingredients\u003c\/p\u003e","brand":"It's Pure","offers":[{"title":"Default Title","offer_id":56560743645510,"sku":"IP008","price":12.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/3639\/6870\/files\/Its-Pure-Herbal-Hair-Colour-Very-Dark-Brown.jpg?v=1778529885"},{"product_id":"its-pure-herbal-hair-colour-auburn-110g","title":"It's Pure Herbal Hair Colour Auburn 110g","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eIt's Pure Herbal Hair Colour Auburn\u003c\/strong\u003e is suitable for colouring blonde to medium brown hair, or grey hair. At the same time it conditions your hair and increases volume and shine.\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eIt is recommended to perform a patch test first to establish the desired colour, as the colour depends on the hair type, existing hair colour and the amount of time the hair is exposed to the colour.\u003c\/span\u003e Please note that natural hair colours cannot lighten your hair. \u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eSkin Type:\u003c\/strong\u003e Sensitive\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eClassification:\u003c\/strong\u003e 100% Organic, Certified Organic, Vegan\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003e\u003cstrong\u003eIt's Pure Herbal Hair Colour packaging contains:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e1x It's Pure Herbal Hair Colour\u003cbr data-mce-fragment=\"1\"\u003e1x Gloves\u003cbr data-mce-fragment=\"1\"\u003e1x Dye Cap\u003cbr data-mce-fragment=\"1\"\u003e1x Instruction manual\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDIRECTIONS FOR USE:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e Please follow the instructions inside the packaging.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eFULL INGREDIENTS:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e Lawsonia Inermis (Henna) Powder, Indigofera Tinctoria (Indigo) Powder, Emblica Officinalis (Amla) Powder, Acacia Concina (Shikakai) Powder\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e100% Organic ingredients\u003c\/p\u003e","brand":"It's Pure","offers":[{"title":"Default Title","offer_id":56560745054534,"sku":"IP004","price":12.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/3639\/6870\/files\/Its-Pure-Herbal-Hair-Colour-Auburn.jpg?v=1778529893"},{"product_id":"its-pure-herbal-hair-colour-dark-brown-110g","title":"It's Pure Herbal Hair Colour Dark Brown 110g","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eIt's Pure Herbal Hair Colour Dark Brown\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eis suitable for darkening blonde to medium brown hair, or grey hair. At the same time it conditions your hair and increases volume and shine.\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eIt is recommended to perform a patch test first to establish the desired colour, as the colour depends on the hair type, existing hair colour and the amount of time the hair is exposed to the colour.\u003c\/span\u003e Please note that natural hair colours cannot lighten your hair. \u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eSkin Type:\u003c\/strong\u003e Sensitive\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan mce-data-marked=\"1\" data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eClassification:\u003c\/strong\u003e 100% Organic, Certified Organic, Vegan\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eIt's Pure Herbal Hair Colour packaging contains:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003e1x It's Pure Herbal Hair Colour\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003e1x Gloves\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003e1x Dye Cap\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003e1x Instruction manual\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDIRECTIONS FOR USE:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e Please follow the instructions inside the packaging.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eFULL INGREDIENTS:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e Indigofera Tinctoria (Indigo) Powder, Lawsonia Inermis (Henna) Powder, \u003c\/span\u003eCassia Auriculata (Cassia) Powder, Emblica Officinalis (Amla) Powder\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e100% Organic ingredients\u003c\/p\u003e","brand":"It's Pure","offers":[{"title":"Default Title","offer_id":56560746692934,"sku":"IP007","price":12.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/3639\/6870\/files\/Its-Pure-Herbal-Hair-Colour-Dark-Brown.jpg?v=1778529897"},{"product_id":"its-pure-herbal-hair-colour-natural-brown-110g","title":"It's Pure Herbal Hair Colour Natural Brown 110g","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eIt's Pure Herbal Hair Colour Natural Brown\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eis suitable for colouring blonde to light brown hair, or grey hair. At the same time it conditions your hair and increases volume and shine.\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eIt is recommended to perform a patch test first to establish the desired colour, as the colour depends on the hair type, existing hair colour and the amount of time the hair is exposed to the colour.\u003c\/span\u003e Please note that natural hair colours cannot lighten your hair. \u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eSkin Type:\u003c\/strong\u003e Sensitive\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eClassification:\u003c\/strong\u003e 100% Organic, Certified Organic, Vegan\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003e\u003cstrong\u003eIt's Pure Herbal Hair Colour packaging contains:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e1x It's Pure Herbal Hair Colour\u003cbr data-mce-fragment=\"1\"\u003e1x Gloves\u003cbr data-mce-fragment=\"1\"\u003e1x Dye Cap\u003cbr data-mce-fragment=\"1\"\u003e1x Instruction manual\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDIRECTIONS FOR USE:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e Please follow the instructions inside the packaging.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eFULL INGREDIENTS:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eCassia Auriculata (Cassia) Powder, Indigofera Tinctoria (Indigo) Powder, Lawsonia Inermis (Henna) Powder, Emblica Officinalis (Amla) Powder\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e100% Organic ingredients\u003c\/p\u003e","brand":"It's Pure","offers":[{"title":"Default Title","offer_id":56560748593478,"sku":"IP005","price":12.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/3639\/6870\/files\/Its-Pure-Herbal-Hair-Colour-Natural-Brown.jpg?v=1778529904"},{"product_id":"its-pure-herbal-hair-colour-chestnut-110g","title":"It's Pure Herbal Hair Colour Chestnut 110g","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eIt's Pure Herbal Hair Colour Chestnut\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eis suitable for colouring blonde to light brown hair, or grey hair. At the same time it conditions your hair and increases volume and shine.\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eIt is recommended to perform a patch test first to establish the desired colour, as the colour depends on the hair type, existing hair colour and the amount of time the hair is exposed to the colour.\u003c\/span\u003e Please note that natural hair colours cannot lighten your hair. \u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eSkin Type:\u003c\/strong\u003e Sensitive\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan mce-data-marked=\"1\" data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eClassification:\u003c\/strong\u003e 100% Organic, Certified Organic, Vegan\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eIt's Pure Herbal Hair Colour packaging contains:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003e1x It's Pure Herbal Hair Colour\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003e1x Gloves\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003e1x Dye Cap\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003e1x Instruction manual\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDIRECTIONS FOR USE:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e Please follow the instructions inside the packaging.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eFULL INGREDIENTS:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e Indigofera Tinctoria (Indigo) Powder, Lawsonia Inermis (Henna) Powder, Cassia Auriculata (Cassia) Powder, Emblica Officinalis (Amla) Powder\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e100% Organic ingredients\u003c\/p\u003e","brand":"It's Pure","offers":[{"title":"Default Title","offer_id":56560756588870,"sku":"IP006","price":12.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/3639\/6870\/files\/Its-Pure-Herbal-Hair-Colour-Chestnut.jpg?v=1778529938"},{"product_id":"its-pure-herbal-hair-colour-indigo-black-100g","title":"It's Pure Herbal Hair Colour Indigo Black 100g","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eIt's Pure Herbal Hair Colour Indigo Black\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eis suitable for darkening brown hair, and is not suitable for grey or blonde hair. At the same time it conditions your hair and increases volume and shine.\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eIt is recommended to perform a patch test first to establish the desired colour, as the colour depends on the hair type, existing hair colour and the amount of time the hair is exposed to the colour.\u003c\/span\u003e Please note that natural hair colours cannot lighten your hair. \u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eSkin Type:\u003c\/strong\u003e Sensitive\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eClassification:\u003c\/strong\u003e 100% Organic, Certified Organic, Vegan\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003e\u003cstrong\u003eIt's Pure Herbal Hair Colour packaging contains:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e1x It's Pure Herbal Hair Colour\u003cbr data-mce-fragment=\"1\"\u003e1x Gloves\u003cbr data-mce-fragment=\"1\"\u003e1x Dye Cap\u003cbr data-mce-fragment=\"1\"\u003e1x Instruction manual\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDIRECTIONS FOR USE:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e Please follow the instructions inside the packaging.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eFULL INGREDIENTS:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e Indigofera Tinctoria (Indigo) Powder\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e100% Organic ingredients\u003c\/p\u003e","brand":"It's Pure","offers":[{"title":"Default Title","offer_id":56560758260038,"sku":"IP009","price":11.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/3639\/6870\/files\/Its-Pure-Herbal-Hair-Colour-Indigo-Black.jpg?v=1778529953"},{"product_id":"its-pure-herbal-hair-colour-strawberry-blonde-110g","title":"It's Pure Herbal Hair Colour Strawberry Blonde 110g","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eIt's Pure Herbal Hair Colour Strawberry Blonde\u003c\/strong\u003e is suitable for darkening blonde to medium brown hair, or grey hair. At the same time it conditions your hair and increases volume and shine.\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eIt is recommended to perform a patch test first to establish the desired colour, as the colour depends on the hair type, existing hair colour and the amount of time the hair is exposed to the colour.\u003c\/span\u003e Please note that natural hair colours cannot lighten your hair. \u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eSkin Type:\u003c\/strong\u003e Sensitive\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eClassification:\u003c\/strong\u003e 100% Organic, Certified Organic, Vegan\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003e\u003cstrong\u003eIt's Pure Herbal Hair Colour packaging contains:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e1x It's Pure Herbal Hair Colour\u003cbr data-mce-fragment=\"1\"\u003e1x Gloves\u003cbr data-mce-fragment=\"1\"\u003e1x Dye Cap\u003cbr data-mce-fragment=\"1\"\u003e1x Instruction manual\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDIRECTIONS FOR USE:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e Please follow the instructions inside the packaging.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eFULL INGREDIENTS:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eCassia Auriculata (Cassia) Powder, Lawsonia Inermis (Henna) Powder, \u003cspan data-mce-fragment=\"1\"\u003eEmblica Officinalis (Amla) Powder\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e100% Organic ingredients\u003c\/p\u003e","brand":"It's Pure","offers":[{"title":"Default Title","offer_id":56560761504070,"sku":"IP002","price":12.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/3639\/6870\/files\/Its-Pure-Herbal-Hair-Colour-Strawberry-Blonde.jpg?v=1778529965"},{"product_id":"its-pure-herbal-hair-colour-golden-blonde-110g","title":"It's Pure Herbal Hair Colour Golden Blonde 110g","description":"\u003cp\u003e\u003cstrong\u003eIt's Pure Herbal Hair Colour Golden Blonde\u003c\/strong\u003e is suitable for colouring light to dark blonde hair, or grey hair. At the same time it conditions your hair and increases volume and shine. \u003cspan data-mce-fragment=\"1\"\u003eIt is recommended to perform a patch test first to establish the desired colour, as the colour depends on the hair type, existing hair colour and the amount of time the hair is exposed to the colour.\u003c\/span\u003e Please note that natural hair colours cannot lighten your hair. \u003c\/p\u003e \u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eSkin Type:\u003c\/strong\u003e Sensitive\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eClassification:\u003c\/strong\u003e 100% Organic, Certified Organic, Vegan\u003c\/span\u003e\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eIt's Pure Herbal Hair Colour\u003cspan\u003e \u003c\/span\u003epackaging contains:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003e1x\u003c\/span\u003e\u003cspan\u003e It's Pure Herbal Hair Colour\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003e1x Gloves\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003e1x Dye Cap\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003e1x Instruction manual\u003c\/span\u003e\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eDIRECTIONS FOR USE:\u003c\/strong\u003e\u003cspan\u003e Please follow the instructions inside the packaging.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eFULL INGREDIENTS:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eCassia Auriculata (Cassia) Powder, Rheum Palmatum (Rhubarb) Root Powder, Indigofera Tinctoria (Indigo) Powder, Lawsonia Inermis (Henna) Powder, Emblica Officinalis (Amla) Powder, Curcuma Longa (Turmeric) Powder.\u003c\/p\u003e \u003cp\u003e100% Organic ingredients\u003c\/p\u003e","brand":"It's Pure","offers":[{"title":"Default Title","offer_id":56560761930054,"sku":"IP001","price":12.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/3639\/6870\/files\/Its-Pure-Herbal-Hair-Colour-Golden-Blonde.jpg?v=1778529972"},{"product_id":"its-pure-clarifying-pre-colour-treatment-100g","title":"It's Pure Clarifying Pre Colour Treatment 100g","description":"\u003cp\u003e\u003cstrong\u003eIt's Pure Clarifying Pre Colour Treatment\u003c\/strong\u003e helps to remove residue, silicones and build up from your hair using a combination of organic Minerals and Essential Oils. If used before dying, it helps the henna to bond with the hair much more strongly, giving more vibrant, richer colours and achieving the best result. It can also be used to balance oily hair or scalp.\u003c\/p\u003e \u003cp\u003e\u003cstrong data-mce-fragment=\"1\"\u003eClassification:\u003c\/strong\u003e\u003cspan\u003e Certified Organic, Vegan\u003c\/span\u003e\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eDIRECTIONS FOR USE:\u003c\/strong\u003e\u003cspan\u003e Apply to clean, damp hair and leave on for 10-15 minutes. Rinse thoroughly, then apply your hair dye as normal.\u003c\/span\u003e\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eFULL INGREDIENTS:\u003c\/strong\u003e\u003cspan\u003e Aqua, Glycerine**, Alcohol**, Hectorite, Coco Glucoside, Calendula  Officinalis Flower Extract*, Xanthan Gum, Citrus Limonum Peel Oil*, Melaleuca  Alternifolia Oil*, Cymbopogon Citratus Oil*, Lactic Acid, Citral, Limonene.\u003c\/span\u003e\u003c\/p\u003e \u003cp\u003e\u003cspan\u003e*From Organic agriculture  **Organic origin\u003c\/span\u003e\u003c\/p\u003e","brand":"It's Pure","offers":[{"title":"Default Title","offer_id":56560765632838,"sku":"IP011","price":8.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/3639\/6870\/files\/Its-Pure-Clarifying-Pre-Colour-Treatment_b26faecb-7e3e-4866-a622-2baf158093fd.jpg?v=1778529991"},{"product_id":"its-pure-herbal-hair-treatment-neutral-cassia-100g","title":"It's Pure Herbal Hair Treatment Neutral Cassia 100g","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong\u003eIt's Pure Herbal Hair Treatment Neutral Cassia\u003c\/strong\u003e thickens your hair by coating the hair shaft, flattening and smoothing the hair cuticle. This causes more light to be reflected from your hair increasing its shine. It also makes your hair stronger, glossier and thicker, as well as eradicating dandruff, nourishing your scalp and keeping it healthy. \u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eSkin Type:\u003c\/strong\u003e Sensitive\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eClassification:\u003c\/strong\u003e 100% Organic, Certified Organic, Vegan\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003e\u003cstrong\u003eIt's Pure Herbal Hair Treatment packaging contains:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e1x It's Pure Herbal Hair Treatment Neutral Cassia\u003cbr data-mce-fragment=\"1\"\u003e1x Gloves\u003cbr data-mce-fragment=\"1\"\u003e1x Dye Cap\u003cbr data-mce-fragment=\"1\"\u003e1x Instruction manual\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDIRECTIONS FOR USE:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e Please follow the instructions inside the packaging.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eFULL INGREDIENTS:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e Cassia Auriculata (Cassia) Leaf Powder.\u003c\/span\u003e\u003c\/p\u003e \u003cp data-mce-fragment=\"1\"\u003e100% Organic ingredients\u003c\/p\u003e","brand":"It's Pure","offers":[{"title":"Default Title","offer_id":56560771727686,"sku":"IP010","price":11.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/3639\/6870\/files\/Its-Pure-Herbal-Hair-Treatment-Neutral-Cassia.jpg?v=1778530030"}],"url":"https:\/\/storehive.co.uk\/collections\/brand-invivo-healthcare-copy-1.oembed","provider":"StoreHive","version":"1.0","type":"link"}